Client Business Snapshot
Client Business Overview
The company was founded in 1994 in Los Angeles, CA and swiftly rose up to be one of the leading providers of auto title loans in the nation. They are one of the trusted sources for title loans for over 25 years.
The company’s main objective is to help residents get quick money without a hassle. Customer satisfaction is their number one priority. They operate with the utmost professionalism, reliability, proficiency, and diligence.
Clients with bad credit history need not worry as the company can help them without bias against credit history to acquire loans against a car’s title.
The loan process presented by the company is simple. All the customer must do is call and provide them with the necessary information about vehicle like the year of purchase, model number, status, and other features and attributes. Then the experts will inspect the vehicle free of charge. If the vehicle meets the requirements for the loan the client’s loan is approved and they drive off with quick cash to help meet the emergency cash need that may have arisen. The company has disbursed loans to people with poor credit history with its positioning as an asset-based lender rather than being a credit-based lender.
Table of Contents
A thorough study of the keywords used in the client site revealed these interesting insights
1 – Low SERP ranking for keywords; they were not in the top 10 positions for the key terms relevant to client business
|Prestamos auto titulo Los Angeles||18|
|Prestamos de dinero por titulo de carro Los Angeles||25|
|Prestamos de titulos de carros Los Angeles||28|
|Prestamos por titulos de carro Los Angeles||28|
|Prestamos por titulo de auto Los Angeles||30|
2 – They have Google page speed issue, which was affecting their ranking negatively. Google has indicated that the uploading speed is one of the signals used by its algorithm to rank pages. Slow uploading means that search engines can crawl fewer pages, and this could negatively impact your indexation. Page speed is also important for the user experience. Pages with a long load time tend to have higher bounce rates and lower average time on page. Longer load times have also been proven to negatively affect conversions.
We have resolved the page speed issue with the help of development team and narrowed down the issue affecting Google rankings, we developed a solution to counter these problems specifically.
1 – Keyword research
We did keyword research for relevant terms applicable to the client business. This was geared to bring more qualified site traffic and higher keyword rankings on SERPs.
1 – Blog posts to add value to readership audience
We focused on improving Google rankings by providing informative blog posts that added tremendous value to the target audience. The keyword-rich content focused on readability as well as organic rankings boost.
3 – Website content optimization
The home page had quite a lot of content already existing on the site. However, these weren’t generating enough SEO juice as they didn’t have relevant content. We took some content related to a specific service and created a new page for that service and elaborated on the same in the new service page.
Additionally, we identified the problem of keyword stuffing in some of the pages. Since this issue can negatively impact Google rankings, we concentrated on generating fresh content with a higher emphasis on readability and lesser occurrences of the keyword.
The extensive SEO optimization strategies we rolled out for the client saw results that matched client expectations. We were able to boost the website traffic by almost 1800% from 172 monthly visitors to almost 3100 monthly visitors.
We now see 5 key terms appearing in the top 3 rankings of Google SERPs, a jump from the existing 5 key terms.
Along with this, we managed to rank 5 keywords in the top 3 rankings. This included the main keyword the client was targeting
|Prestamos auto titulo Los Angeles||1|
|Prestamos de dinero por titulo de carro Los Angeles||1|
|Prestamos de titulos de carros Los Angeles||1|
|Prestamos por titulo de auto Los Angeles||1|
|Prestamos por titulos de carro Los Angeles||1|