Different Types of Search Queries and Why You Should Care

Back in the early 2000s, SEO was all about filling up your website with as many blog posts and cramming them up with keywords. Today, SEO is slightly more complicated. Search engines have evolved to accommodate human intent, which means you also have to understand what users mean when they type out search queries o [...]

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Key Differences Between Google AdWords & SEO

There seems to be no end to the growing list of online buzzwords lately, which makes digital marketing even more challenging than before. The most popular terms in online marketing are undoubtedly SEO and Google AdWords. So, what’s the difference between these two? Google has long been an advocate of ke [...]

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Status Codes & SEO | 410 Error Code | 410 vs. 404 & Website Best Practices

There are several actions and conversations simultaneously taking place on the internet, and the most important ones take place when users enter the website URL in their browser to visit it. All that information is then converted into actions and you’re taken to your desired destination. However, that doesn’ [...]

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Key Strategies to Get More Viewers for Your YouTube Videos

This phenomenal proliferation of volume as well as user views have made YouTube a bigger and better platform. Now you can find a video with information about anything. There are numerous channels on YouTube on different subjects- cooking, health and hygiene, education, entertainment and many more. YouTube is one [...]

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What is SEM?