What Is Link Building And How To Go About It
In SEO, link building is a crucial part of any campaign as the more links to content, the more traffic that is driven there. What this means in turn is that the traffic that arrives at a website has the potential to turn into a sale. One of the better ways to aquire quality links is through content marketing. Lets say your website is all about landscaping and all the various designs available to the home owner. You would then write a quality article on the subject of landscaping and submit it to one of the various article directories online with your URL imbedded into the bottom of the content. Once the article has been accepted you have officially created a link from the directory that you posted on back to your website. When Google crawls your website it will travel through your links to find the source and to see if that link relates to your business.
Some of the other ways to create links would be to post your information in various online directories, blog posts and social media outlets just to name a few.
Some people seem to think that link building is dead, I’m hear to tell you it’s still a very important factor to Google when it comes to ranking a website. What do you think would have better positioning, a website with no links going to it or one that has quality links coming in from content that relates to that business?