Small Businesses Can Benefit from Good Web Design
Did you know that web design isn’t just about visuals? Aside from aesthetics, it also involves conversion, usability, and search engine optimization. Web design affects the entire sales process—it helps bring visitors into your website, keeps them engaged, and facilitates the actual buying transaction. If you own a small business in Victoria and are thinking about investing in web design, you will be happy to know that it provides a lot of advantages:
1. Increased Sales
Good web design can drastically improve conversion rates, whether your goal is to sell something online, get people to call your office for more information, or encourage them to visit your shop or place of business. A website that is easy to use and looks trustworthy inspires passive visitors into becoming active and engaged buyers.SEO Resellers Canada uses key design elements to positively impact your conversion rates.
For instance, we can improve your website’s flow and make important information more accessible. We create efficient and intuitive navigation to cater to users with short attention spans. Our designs show your customers exactly what they want and encourage them to ultimately perform your desired action. With effective colors and layouts, we also increase your website’s credibility and make your customers’ browsing experience more pleasant.
2. Better search visibility
SEO Resellers Canadais not just a design company. We are also search engine optimization (SEO) experts, and we know how to build your design code to boost your Google ranking potential.Some design elements can get in the way of efficient web crawling—so we never use them. Our web design codes facilitate efficient crawling to increase your search visibility.
3. Mobile readiness
Mobile shopping is the future—and your website needs to be ready for it. People now use their smartphones to find businesses and purchase products online. Experts estimate that by the end of 2016, more than two billion people worldwide will already be using their mobile phones to get information, stay connected, and buy things.
SEO Resellers Canadacan help you cater to this new smartphone generation. We can design a responsive website that works perfectly on all screen sizes, from desktop to mobile phones. By creating a seamless and pleasant mobile surfing experience, we can help drive down exit/bounce rates so you can keep your customers engaged and turn them into loyal clients.
4. Brand building
Do you want to take your brand online? Then your web design should be consistent with your offline marketing materials.SEO Resellers Canada makes it super easy for your market to identify your brand online. We can carry over your logo, color scheme, and other existing design elements to your website for brand consistency. Are you starting from scratch? You can count on our design services, too.