Reach vs. Impressions and the Importance of Both Metrics
One of the biggest dilemmas faced by social media users and marketers is ‘reach vs. impressions.’ These two social media metrics may sound like buzzwords but are extremely crucial when it comes to assessing and
Social Media Platforms & What’s Best for Business Growth?
Since the launch of Facebook in 2004, social media has evolved tremendously. In fact, it continues to grow as more and more social media platforms are being created every year.
How to Remove Reviews on Facebook | Delete vs. Disable Guide
Facebook was created with the end goal of bringing people together from all over the world and the platform certainly managed to achieve that.
The Definitive Guide to Starting Your Own SEO Agency
If you’ve ever dreamt up the idea of running your own SEO company, then you’re at the right place. The general rule of thumb when it comes to starting any business is simple: you have to give it your best shot. Take this mantra to heart: “25 hours a day, 8 days a week”. You’ve got to get your head in the game every step of the way, every minute of your waking hours (maybe not too literally) – but you get the point.
The Definitive Guide to Removing Google Reviews
Over 90% of consumers read online reviews before even thinking of buying a product or service. It is widely understood that a single bad review is enough to offset 10 good ones.
Step by Step Guide on All Things Digital Marketing
Let’s get one thing straight: there is no one size fits all rule when it comes to a digital marketing campaign. Every business will have its own unique needs that need to be addressed.
Thinking if You Need a Website? What a Website Does for Your Business!
Our world is becoming increasingly digitized thanks to the compulsive use of the internet which has affected various domains and industries.
In-depth Guide on Remarketing and How You Can Start Using It
Remarketing is an ingenious concept that has become extremely popular when it comes to selling products. The idea is to serve ads to users who have previously visited a website.
Here’s What You Should Know About Exact Match Domains
Before October 2012, when Google rolled out its EMD update filter (webmasters were still dealing with the fallout of three consecutive Penguin update and Panda updates)
Types of Search and Why You Should Care About Search Queries
Back in the early 2000s, SEO was all about filling up your website with as many blog posts and cramming them up with keywords.
Key Differences Between Google AdWords & SEO
There seems to be no end to the growing list of online buzzwords lately, which makes digital marketing even more challenging than before.
Status Codes & SEO | 410 Error Code | 410 vs. 404 & Website Best Practices
There are several actions and conversations simultaneously taking place on the internet, and the most important ones take place when users enter the website URL in their browser to visit it.
Key Strategies to Get More Viewers for Your YouTube Videos
This phenomenal proliferation of volume as well as user views have made YouTube a bigger and better platform.
Our Popular Blogs
The Ultimate Guide to Writing SEO-Friendly Content
A forward-looking digital marketing agency knows that content is the fuel that fires up success in SEO campaigns. It will be an understatement to say that high quality content is the catalyst that enables SEO success.
What Should You Consider When Developing Your Website Content?
You might have a well-made website, but is it getting the job done? Are you getting the traffic that you want? Well, there are many factors that go into website development and design to change a visitor into a paying customer.
What is local SEO, and How Does It Function?
The process of optimising your website for a particular local market is known as local SEO. Any SEO plan aimed at clients in a particular area, city, or neighbourhood must include a local search.
20 Benefits of SEO That Every Business Needs to Know
In the current business world, there are many advantages of search engine optimization, or SEO, and it is extremely important in establishing a successful business and in getting